The World Taste & Smell Association is a nonprofit organization dedicated to fostering appreciation and understanding of our vital, yet often overlooked, senses of taste and smell. Everyone deserves to enjoy simple everyday pleasures, including the full range of flavors and aromas that food has to offer, and we are committed to finding new ways to improve taste and smell perception to elevate the human experience.

In addition to our landmark research and the Global Taste & Smell Summit, worldwide World Taste & Smell Day activities are held annually on September 14th along with special presentations and the #DeliciousForAll Culinary Challenge.

#DeliciousForAll is a campaign that raises awareness of the importance of taste and smell and celebrates the diversity of culinary experiences. This Challenge crowdsources recipes, insights, and personal stories and features consumer products, drinks, and dishes that are #deliciousforall, regardless of taste or smell impairments. 

Your proceeds will help support the growth of our nonprofit organization for innovation, advocacy, and the art and science of taste and smell.

Chemosensory disorders impact more than 50 million people worldwide, yet most suffer in silence. These disorders can make it difficult to enjoy food, which can have a negative impact on overall health and well-being. Taste and smell disorders can also affect people who work in the culinary world, perfumery, product development, hospitality, and other industries that rely on our sense of taste and smell.

You can help us make a difference in the lives of millions of people affected by chemosensory disorders.

WTSA offers a variety of
sponsorship levels to fit your budget
and interests. Each level includes
a variety of benefits, such as logo
placement, recognition, and
invitations to events.


100% Tax Deductible* Your donation is tax-deductible to the full extent of the law. The World Taste & Smell Association is a 501(c)(3) nonprofit organization, which means that your donation is eligible for a deduction on your federal income tax return.

Large or small, your contribution empowers the World Taste & Smell Association for awareness, access, funding, advocacy, and support. Gifts of all sizes help us build awareness and capacity to bring taste and smell activities year-long to a wide public.  

To become a sponsor or private donor, please get in touch at Hello@TasteAndSmell.org. We would be delighted to discuss how you can be part of World Taste & Smell Day, the Delicious for All Culinary Challenge, and make a meaningful difference.

*Please note: You must itemize your deductions to claim a deduction for your donation. You can find more information about itemized deductions on the IRS website.

Why give?

  • Dr. Steven Nissen

    “Smell loss can significantly affect mental health and quality of life.”

  • Rachel Ray

    “Flavor is at the heart of cooking; supporting research in this area benefits everyone.”

  • Gordon Ramsay

    “Losing your sense of taste or smell can change your relationship with food forever.”

  • Padma Lakshmi

    “Our ability to taste and smell is integral to our cultural and culinary identity.”

  • Andrew Zimmern

    “As a chef, I can’t imagine the impact of losing my sense of taste and smell; it’s devastating.”

  • Tom Colicchio

    “Supporting research in taste and smell disorders can help improve the lives of millions.”

  • Dr. Tim Spector

    “Our senses play a vital role in our health and nutrition.”

  • Dr. Scott Gottlieb

    “Sensory disorders can be early signs of neurological diseases.”

  • Dr. Scott E. Kern

    “Cancer treatments can affect taste and smell, making supportive care essential.”

  • Thomas Keller

    “The complexity of flavor is what makes cooking an art; losing that is losing a sense of artistry.”

  • Dr. Danielle Reed

    “Genetic research in taste and smell can reveal important insights into human health.”

  • Chef José Andrés

    “Supporting research in taste and smell is supporting the essence of culinary arts and human experience.”

  • Dr. Bruce Boeckx

    “Smell and taste disorders can lead to significant changes in dietary habits and overall health.”

  • Jiro Ono

    “The art of sushi relies on the delicate balance of taste and smell; these senses are irreplaceable.”

  • Dr. Thomas Hummel

    “Understanding smell loss can help us address broader health issues.”

  • Dr. Barry Smith

    “Taste and smell are often the first senses to decline, affecting nutrition and quality of life.”

  • Dr. Robert Henkin

    “Many people suffer in silence from taste and smell disorders, which can lead to depression and anxiety.”

  • Sarah Jessica Parker

    “Experiencing the loss of taste and smell due to COVID was a real eye-opener. It’s something you never think about until it’s gone, and it significantly impacts your quality of life.”

  • Dr. Alan Hirsch

    “Taste and smell disorders are more common than people realize and can greatly impact daily life.”

  • David Chang

    “As chefs, we need to support research that helps preserve our most essential tools: taste and smell.”

  • Tom Hanks

    “My wife and I both lost our sense of taste and smell when we had COVID-19. It really affected our daily lives and made us aware of how integral these senses are.”

Supported by industry leaders and passionate peer volunteers like you 

The World Taste & Smell Association is continuously seeking volunteers, sponsors, and partners to collaborate with us for local, digital, and regional events, as we aim to further our mission. We invite you to connect with us and discover the numerous opportunities available for your involvement. Together, we can make a difference!

Donate To Our Cause